Sanrio Company History
Ohayocon 2008 – Tiffany Grant tells Sanrio’s history
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Hello Kitty: The Remarkable Story of Sanrio and the Billion Dollar Feline Phenomenon $39.95 Now in paperback, the inside story of the cartoon kitty that became a multibillion-dollar global enterpriseThe only business book to offer an in-depth exploration of the Hello Kitty phenomenon, Hello Kitty tells the amazing story of how the Japanese company Sanrio bucked the odds and transformed a bulbous, all-but-featureless cartoon critter into a multibillion-dollar global business powerhouse. R… |
May 26th, 2011 in
Kawaii Everything | tags: hello_kitty, japanese:202, presentation, sanrio company history
